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Articles By Lyris writer:
- How to Turn Your Email Marketing Program Into a Dialogue (December 20, 2010)
- Turning a 2010 Downturn into a 2011 Upturn (December 20, 2010)
- The power of personal choice: Why Facebook email is a good thing (December 12, 2010)
- Turn Your Email Marketing Up a Notch (December 07, 2010)
- Pump Up Your Email Campaigns: 3 Top Tips to Build Your Email Muscle (December 06, 2010)
- Improving Deliverability: What to Do Before You Hit SEND - Part 1 (November 16, 2010)
- Using Past Purchase Data in Email Marketing is like Shelling Peas (November 15, 2010)
- 10-Point Email Quality-Control Checklist (November 14, 2010)
- Beyond the Email Open Rate: Email Marketing Metrics that Matter (November 09, 2010)
- 8 Building Blocks of Email Relevance (November 07, 2010)
- Segment yourself free: Let go of a stale reporting mindset (July 25, 2010)
- Budget Cuts? Use Web Analytics to Do More With Less (July 25, 2010)
- Web Analytics for Fine-tuning Email Marketing Campaigns (July 22, 2010)
- What's the Difference Between Trigger and Nurture Campaigns? (July 21, 2010)
- Email Privacy Lessons Learned from the Tagged Lawsuit (July 21, 2010)
- Email Marketing Campaign Maintenance: Is it Time? (June 23, 2010)
- Using Email Marketing for Tradeshow Communications (June 22, 2010)
- Email Metrics & Email Mathematics Explained (June 21, 2010)
- Boost Your Email Marketing with SMS: 4 Good Reasons (June 18, 2010)
- Opt Out Versus Opt In Email Marketing: Is It Time to Transition? (June 11, 2010)
- Digital Marketing: Making it up as we go along (May 18, 2010)
- 9 Tips for Successful SMS Mobile Marketing (May 11, 2010)
- Use Follow-up Email to Increase Your ROI - Part 2 (May 11, 2010)
- Use Follow-up Email to Increase Your ROI (Part 1) (May 11, 2010)
- Email Frequency: Is twice a day a good marketing strategy? (May 11, 2010)
- Email List Segmentation Starts with "Welcome!" (May 10, 2010)
- Enhancing Email with Social Media: Q&A with Lyris and You? (March 10, 2010)
- Measure Social-Media Efforts to Grow Revenue, Lists and Leads (March 10, 2010)
- For Best Results, Integrate Your Email Marketing & CRM Databases (March 10, 2010)
- The Joy of Text (March 10, 2010)
- Need to Grow Your Email List? Play It Safe, Smart and Slower (March 10, 2010)
- Measuring Engagement: Go Beyond Email Opens and Clicks (March 09, 2010)
- Preview Pane Design: 7 Real-World Examples (March 09, 2010)
- Email-Marketing Tips for a Down Economy (March 09, 2010)
- Not Testing for Deliverability?! I'm Speechless (March 08, 2010)
- Four Guaranteed Ways to Trash Your Reputation (March 08, 2010)
- 7 Fixes for Terrible E-mail Subject Lines (March 02, 2010)
- 4 Ways to Use SEM to Improve your Email Marketing Campaigns (March 02, 2010)
- Landing Pages: What Direct Mail Can Teach Us - Part 2 (March 01, 2010)
- Landing Pages: What Direct Mail Can Teach Us (Part 1) (February 25, 2010)
- Email, Social and Mobile - An Opportunity to Maximize your Message (February 25, 2010)
- Does email marketing and CRM integration make sense for you? (February 09, 2010)
- Your Prospects Want You to Integrate Your CRM & Email Marketing Too (February 09, 2010)
