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7 Ideas For Budget Postcard Printing
Article Submitted by: charen smith

Tuesday, 24 November 2009


Is that bill for business postcard printing getting a little bit high? Well, don't worry, there are plenty of solutions for the high cost of postcard printing. If you want cheap postcard printing that is right for your business budget, you have to be pro-active about your printing and choose the proper options needed to cut those costs down. To help you out in this, here are 7 great ideas for cheap postcard printing just for you.

1. Shrinking your postcards - If the postcard printing costs are too big, then bring the costs down by shrinking your postcard. Most standard postcards are printed at 4 inches by 6 inches. If your postcard print is bigger than that, then you might want to go down to the standard size. You don't need to super size anything especially if you are trying to get cheap postcards. If you still want to get smaller postcards to save money, then you should try printing postcards at 3 ½ inches by 5 inches which is the minimum size that the United States Postal Service accepts. The smaller your postcards are, the cheaper printing should be.

2. Switching to standard materials - If you want to cut more on costs, then you should also try to fiddle with the postcard material. This refers to the paper of the color postcards themselves. Typically you would want postcards as thick and durable as possible so that it can resist some minor physical damage. In most cases, people will actually get thick postcard paper around 0.016 inches thick. However, if you need to really cut costs, then you can opt to use lighter and thinner paper materials for your postcards. The postal service will use accept postcard paper down to 0.07 inches thick. Beyond that and it is an entirely new classification. Whatever the case though, using thinner and simpler materials for your postcards should cut the costs of your printing by more or less 20%.

3. 1 sided color prints - In printing matters, it is a good idea to only use color printing on one side of your postcards. Color prints costs a lot and since you actually just need full color prints on the "cover" side of the postcard, you can just specify this for your postcard printer to save you the cost of printing on both sides.

4. 1 sided coating finishes - If color can be adjusted to a side, so can the coating or chemical finishes as well. You don't need that shiny glossy effect in the back of your postcard since it is only for writing messages. The front of the postcard is the more important area, so you can just use the coating on that one side. This halves the cost of chemical coatings for your color postcards.

5. Wholesale or bulk orders - Of course, in printing it is also possible to cut costs by ordering postcards in bulk. Wholesale printing means wholesale pricing and the more you order the less the cost of printing postcards on a per piece basis. So if you do need a lot of color postcards, print as much as you can to get that discount.

6. Full duration printing - You may also notice that postcard printing quotations usually get cheaper if you don't have them quickly printed. Overnight printing, or even three day printing can cost a lot for brochures. If you choose the full duration of printing as an option, that is around 5 days, then the printing costs should be as cheap as possible. No charge for faster printing. So when you are not truly on a rush try printing your postcards for the longest possible period to save some bucks.

7. No to customized options - Finally, to really eliminate all the added expenses on postcard printing, always say no to customized options. There are plenty of templates and wizards out there that should help you standardize your postcard options. These usually need no adjustment in equipment and hence no extra costs. Customization will only add more labor costs since the printing requires new and special attention.

So those are the 7 cool ideas for budget printing. Try all of these out to save money for business postcard printing.

For comments and inquiries about the article visit Postcard Printing and Cheap Postcard Printing

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