1 - Extra Incentives. In order for your target audience to want to order immediately from your booklets and posters, offer additional incentives like free shipping, free items, and special discounts, among others. This way, you'll be able to entice your target readers to avail of your early bird promos, and thus create more sales than you could ever imagine.

2 - Small Business; Big Business. Design your custom business cards like you're a Fortune 500 company. Use professional images and graphics; integrate an easy ordering system; an instant price quote; and an organized layout, for one thing. Let's face it. People would only come when they see you as a professional and with class. Your clients would be most comfortable if they know they're dealing with someone who is an expert in their field, as well as a professional in their service.

3 - Clear Ordering Instructions. Don't make your clients jump through hoops just to complete your order form. Clear instructions in your forms would do well to help your clients to finish ordering and paying for the goods as fast as they can. Give as much information as you can to make it easy for your clients to purchase your product. Nothing makes your clients more irritated than for him or her to go back and ask for you to explain again just because they didn't get it the first time.

4 - Offer Incentives. Nothing gets a client more excited and raring to complete the order form in your booklet printing pieces than the incentives they can get when they make a repeat purchase. Give them a reason to return and they'll definitely go back with a vengeance.

5 - Word of Mouth. Tell people about your business every chance you get. This is the cheapest way to advertise your business. By word of mouth, information on your products and services would likely spread very quickly especially if you have something that your competitors don't have.

6 - Write. Write your content in your marketing collaterals. Spend time doing your press releases. Make your business newsworthy and the press would likely eat everything up about your business. Don't be boxed in with what you have to say. Plan and think about your message. What do you believe in?

7 - Make Headlines. Consider applying a lot of headlines to make your booklets and posters more interesting.

8 - Design other people's collaterals for free, and get them to include your ad in their marketing tools.

9 - Software. Use software programs to help you create a better marketing collateral.

10 - Other Advertising Vehicles. Other than your print collaterals, advertise your business in other ways such as company t-shirts or caps, and even your organization's mugs and cups.