Unfortunately, too many people have business cards that simply blend into the multitude of scraps inside the cookie jar. And that's a shame, because a business card printing is more powerful than you think. Of course, it's impossible to know this unless you actually have a card that's really, really good.

Let's make sure then that you make it to the top of the unforgettable list.

Let your card stand out of the pack
Think back to the last time you gave your business card. How did people react to your business card? Did they compliment its design? Quickly shoved it into their pockets? Showed it to someone else? Ripped it up? Whatever happened to your card, it made some type of impression. But only the most creative, unique and memorable business cards make UNFORGETTABLE impressions.

Color is important. A striking colored business card always stands out. Put your picture. Only a few cards have pictures of the cardholder. This not only makes the card stand out but connects your face with your name and your company. Use a unique format. Business card printing which makes use of vertical formats, for example, stands out every time. Design your card with some sort of a colorful image. This captures the interest of the prospective client.

The "Must Haves"
Include all your contact information: name, company, company's logo, address, e-mail, phone numbers, and Web page if you have one (and you should!). Make it easy for clients to find you -enhance your address with a landmark.

The evident purpose of a business card is to let a prospective and current client know how to contact you. But that doesn't mean you have to print your information at the front and center of your card. Go with your gut and choose a design that showcases your personality and your company's. And don't forget to add your logo to your cards. It's the easiest way for many to instantly identify your business.

Hire a professional
Chances are, nothing will get tossed in the trash quicker than a poorly designed, cheap card. Subscribe to a business card printing master who can produce a unified messaging service that will help you consolidate your phone, cell and fax numbers into one number. You should also include your unique (but brief) selling mantra that explains how you differ from your competition.

Don't forget the Etiquette!
Be sure to tell people you've got a new card. They'll be happy to accept it, even if they already have your old one. Highlight some of its newest, most unique attributes. Don't throw thousands of your cards to everyone in sight. Handle it with a personal touch.

Remember: people throw away business cards of those who failed to make a connection. From now on, every time someone asks, "May I have one of your business cards?" Let's hope it will be like music to your ears.