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Building That "Killer" Marketing Sticker
Article Submitted by: Andrew Michaels

Wednesday, 10 March 2010

Want to make that "killer" sticker printing for marketing? It is actually easier to do this than you might imagine. Being great at sticker printing and design basically involves following some simple rules of making advertisements. I'll teach you how to integrate these rules for your print stickers. Just read on and see the crucial aspects that you need to focus on.

• Big bold headlines - A marketing sticker should always have big bold headlines. This is the feature that attracts most people to reading the color sticker. So always add a big headline with nice and clear sans serif lettering in your sticker designs. Of course, you should mind the color of these headlines and they should really stick out from the theme of your color stickers. It is recommended that you use a contrasting color from the background for your headlines so that they will really pop out of the sticker and catch people's eyes.

• Images that catch attention - The images on your stickers should also be thought of quite carefully. Do not just print any old image in there. The image must itself be appealing and it must be able to catch the attention of people as they pass by. For object oriented images, it is good to place emphasizing effects on the image such as glow effects, color effects or borders so that people can focus on them. However, for images with actual people in your stickers, it is good to use images where the model makes eye contact to people to really engage the readers and catch their attention. Of course, it is also mandatory to use high quality, high resolution images so that they get printed crisply and clearly in the color stickers.

• Using alert colors - Sometimes you might also want to use "alert" or "attention" colors. These are bright colors like yellow, red or orange. People usually look at these colors first because they communicate a sense of attention or danger (just like poisonous snakes do). This can be quite effective for stickers and you will definitely have people glancing at your color sticker's direction whether they like it or not.

• Adding that professional finish - Finally, you might also want to invest in adding that professional finish to your sticker printing to really make them quite impressive. Investing in glossy paper materials and shinier inks can give your stickers that extra magic that people will respond to. It might be expensive, but it will surely add power to your marketing sticker.

If you combine all these strategies, you should be able to create a killer marketing sticker that really sticks to the minds of your reader. So try and use them for your sticker printing. Good luck!

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