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The Importance of Grammar and Spelling in Brochures |
Article Submitted by: Leslie Smith
Friday, 28 August 2009
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The quality of a political or business piece, such as a brochures, flyers, or political signs, can go a long way. The clearly written thoughts and points of a candidate can win over some voters. Crisp, colorful photos in a brochure tend to draw readers away from the actual content. Don't be fooled. Running for office takes a lot more than simply being photogenic. Do adults still need to use proper grammar? There may be a belief that grammar and all the endless rules are reserved for high school and college students. Adults are not being graded, right? Well, tell that to the executive combing over your resume as you hunt for that perfect marketing position. Or, ask voters to overlook the fact that someone running for office in their district doesn't know the difference between "then" and "than." The fact is that many people do care about the grammatical quality of what they read. 4COL, B4YKI, we will all be using TMA Translation: For crying out loud, before you know it, we will all be using too many acronyms. Today, with all the texting and instant messaging we do, it seems that we all need a guide to translate what is being typed. Well, there is such a guide. An art that began with the youth, texting has spread like wildfire through the adult community. In addition, this use of shorthand in everyday writing has crossed over into spoken words. Just ask your BFF. Politicians and business professional need to rise above this trend. Our language is not being upgraded, just made more convenient for technological advances. There is a time and a place To the point, there is a proper arena for this acronym saturated speech. That arena is not politics. Would there ever be a proper time for our president, after an address to the Nation, to sign off by saying "TY and GN."? When creating a written piece to be distributed to the masses, it is best, no essential, to have the piece proofread by multiple sets of eyes. It is always better to have it checked before distribution by the creator, not after by the recipient. Candidates and office holders take enough criticism without poor grammar hanging over their heads. Do your office justice and write intelligently. By the way, if there are any grammatical errors or misspellings in this article, it was done on purpose...to prove a point. LOL! Article Source: http://www.ArticleBlast.com |
About The Author:
Wade Baffa is the CEO of CampaignPros, a company that specializes in campaign signs and political signs. He has been in the print promotional field for 8 years and obtained a Bachelor's Degree in English/Journalism from Western Illinois University in 2000. He has a philosophy that business practice should be built around solid relationships between company and customer.
Wade Baffa is the CEO of CampaignPros, a company that specializes in campaign signs and political signs. He has been in the print promotional field for 8 years and obtained a Bachelor's Degree in English/Journalism from Western Illinois University in 2000. He has a philosophy that business practice should be built around solid relationships between company and customer.
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